1 / 11Big revelation in California: Mercedes-Maybach recently unveiled its new model, the 2026 SL 680 Monogram Series, at an exclusive event in Carmel, California. This high-profile launch is part of Mercedes-Benz Group AG’s revised strategy, following the disappointing results of its first-generation electric vehicles.
2 / 11Luxury convertible design: The 2026 SL 680 Monogram Series is a two-seat convertible based on the Mercedes-AMG SL 63 platform. As the smallest contemporary Maybach, it reflects the brand’s luxury history and continues a legacy that includes iconic models such as the Maybach Zeppelin and SW38 Roadster of the 1930s.
3 / 11Distinctive exterior features: This model features the Maybach emblem prominently on its chrome grille and A-pillars, with taillights accented in rose gold. It is available in two-tone, maroon or moon white colour schemes, combined with a black bonnet and 21-inch wheels. The vehicle’s cabin is finished exclusively in pure white leather.
4 / 11Aimed at younger buyers: Mercedes-Maybach is aiming to appeal to a younger demographic with the SL 680. According to Daniel Lescow, head of Mercedes-Maybach, the bold design elements speak to the preferences of the brand’s younger global clientele, which averages 41 years old compared to 54 for Cadillac buyers.
5 / 11Brand evolution: Since its relaunch in 2002 with models such as the Maybach 52 and Maybach 62, Mercedes-Maybach has regularly introduced new models. The brand underwent another makeover in 2014 and has since launched the 5.5-metre-long S680 sedan and the Mercedes-Maybach EQS SUV in 2023.
6 / 11Performance and comfort: The SL 680 is powered by a 577-horsepower twin-turbo V-8 engine, the same as the AMG SL 63. It accelerates from 0 to 60 mph in 4 seconds and has a top speed of 161 mph. An upgraded suspension, improved exhaust system and additional sound insulation contribute to a smoother ride compared to the sportier AMG SL.
7 / 11Possible customization options: Anja Steindl, director of brand and product communications at Mercedes-Maybach, hinted at possible future customization options for the SL 680. There could be a Night Series variant that hides the chrome and white detailing, similar to successful programs from Rolls-Royce and previous Maybach models.
8 / 11New design elements: The SL 680 includes several distinctive design features, such as a redesigned grille with illuminated vertical slats and a heavily chromed front bumper. At launch, it is available in Garnet Red Metallic and Opalite Magno White, with the option of customised colours on request.
9 / 11Interior highlights: Inside, the SL 680 features crystal white nappa leather upholstery and silver chrome accents. It features exclusive Maybach logos on the bonnet and soft top, with hand-crafted elements and an upright Mercedes star on the bonnet.
10 / 11Propulsion system details: The SL 680 is powered by a 4.0-litre twin-turbo V8 engine that produces 585 hp and 800 Nm of torque. The engine is mated to a 9-speed automatic transmission and Mercedes’ 4Matic+ all-wheel drive system, allowing the vehicle to reach 100 km/h in just 4.1 seconds.
11 / 11Release and prices: The SL 680 will arrive in US dealerships in late 2025. While pricing for the SL 680 has yet to be announced, it is expected to undercut the cost of the Mercedes-AMG SL 55, which is currently priced at Rs 2.44 crore (ex-showroom) in India. Deliveries will begin in Europe in 2025, with possible availability in other markets still to be confirmed.
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