Indian travel technology company Make your trip easier has announced its entry into the rapidly growing medical tourism sector by acquiring stakes in two companies.
The company has acquired a 49% stake in Dubai-based Pflege Home Healthcare for Rs 30 crore and a 30% stake in India-based Rollins International for Rs 60 crore.
The total value of the acquisitions is Rs 90 crore, paid for through a share exchange.
These acquisitions reflect EaseMyTrip’s aim to diversify its offering by combining healthcare and wellness services with its established travel solutions.
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What does Pflege Home Healthcare do?
Pflege Home Healthcare is a well-known name in the healthcare industry, particularly in the UAE.
The company offers a variety of home health care services, including doctor visits, nursing care, physical therapy, and rental of medical equipment such as ventilators and oxygen.
With the acquisition, EaseMyTrip aims to extend these services to medical tourists, providing them with high-quality healthcare solutions in the comfort of their homes or temporary accommodations.
“Our collaboration with EaseMyTrip is an important step towards expanding accessibility to premium healthcare services. By integrating our expertise in medical tourism and home healthcare with their global travel platform, we aim to provide a seamless experience for people seeking medical treatment or wellness services abroad,” said Parveen Jakhar, Co-Founder, Pflege Home Healthcare.
What does Rollins International do?
Rollins International, a subsidiary of Singapore-based RHA Holding, focuses on health and wellness solutions, including gluten-free and allergen-free food products, health supplements and wellness therapies.
Rollins also operates wellness centres in major cities across India and has plans to expand further.
With this acquisition, EaseMyTrip is set to offer a wide range of health-focused travel packages targeting customers with specific dietary and wellness needs.
“We are excited to join forces with EaseMyTrip, integrating our expertise in allergen-free products and wellness solutions with their extensive travel network. Together, we will offer unparalleled access to wellness services, ensuring that health-conscious travelers feel supported every step of the way,” said Rohan Jain, Co-Founder, Rollins International.
A boost for the medical tourism industry
EaseMyTrip’s foray into the medical tourism industry comes at a time when the sector is experiencing strong growth.
The medical tourism market is currently valued at $7.69 billion and is projected to reach $14.31 billion by 2029. By combining travel and healthcare services, EaseMyTrip is positioning itself to tap into this lucrative market.
Nishant Pitti, CEO and Co-Founder, EaseMyTrip, said, “EaseMyTrip’s portfolio has grown significantly with the addition of Rollins International and Pflege Home Healthcare. This is a key step towards revolutionizing medical tourism. With the growing demand for affordable and quality healthcare services, this acquisition was necessary to meet the evolving needs of travelers seeking medical and wellness solutions.”
Expanding beyond traditional travel services
EaseMyTrip’s acquisitions are part of its broader strategy to diversify beyond traditional travel services.
Earlier this year, the company announced plans to enter the electric vehicle (EV) market by creating a subsidiary to manufacture electric buses.
Over the past year, EaseMyTrip has also acquired several companies in the travel and hospitality sectors, strengthening its position in the industry.
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