Commenting on the announcement, Mr. Shubhranshu Singh, Chief Marketing Officer, Tata Motors Commercial Vehicles said, “Football is more than just a sport, it brings people together. As Jamshedpur is the Tata Group’s favourite stadium, we are happy to partner with Jamshedpur FC, one of the strongest teams in the Indian Super League. This partnership between Tata Motors and Jamshedpur FC is a natural fit as both entities embody the spirit of ‘Har Din Jitaye’ or ‘Winning Every Day’. Just as Jamshedpur FC strives for victory on the field, our Tata Intra is designed to help our customers achieve daily victories in their businesses. The Intra, with its promise of uninterrupted operations and increased profits, reflects the dedication and performance of the Jamshedpur FC team. We look forward to a successful collaboration that celebrates the pursuit of excellence.”
Jamshedpur FC CEO Mr. Mukul Choudhari said, “We are delighted to extend our partnership with Tata Motors as the Official Motorsport Partner of Jamshedpur FC for the next three seasons of the Indian Super League. This collaboration has been an integral part of our journey since the inception of the club, and it is an honour to promote Tata Intra Trucks, a brand that symbolises reliability and innovation. Together, we aim to continue our growth both on and off the field, while engaging our passionate fans with the values we share.”
As part of this association, Jamshedpur FC’s official kit for the upcoming season will feature Tata Intra’s logo on the sleeves of the playing jerseys and on the team’s shorts. Additionally, Tata Intra advertisements will be displayed on the LED perimeter boards during all Jamshedpur FC home matches.
Jamshedpur FC is one of India’s leading football clubs and has made a mark in terms of professionalism by winning the ISL League Winners’ Shield in the 2021-22 season, its first major trophy. The club enjoys a huge support base with an average attendance of 20,000 at ISL matches. Jamshedpur FC is also notable for being the only Indian club to own its own stadium, the JRD Tata Sports Complex, and has separate training facilities for its senior and youth teams.
The Intra, which is based on the Premium Tough design philosophy, has been popular in its segment for its superior ride comfort, fuel economy and for offering excellent customer experience. The Tata Intra comes with the promise of superior performance, faster delivery time and maximum earning potential for its owners. The Intra is available in five variants – V10, V20 Bi-Fuel, V30, V50 and V70 – with various platform configurations and is ideal for a wide variety of applications.
About Tata Motors
Part of the $165 billion Tata Group, Tata Motors Limited Tata Motors (BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 44 billion organisation, is a leading global manufacturer of cars, utility vehicles, vans, trucks and buses, offering a wide range of integrated, smart and electric mobility solutions. With “Connecting Aspirations” at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and ranks among the top three in the passenger vehicle market.
Tata Motors strives to deliver new products that capture the imagination of next-generation customers, thanks to cutting-edge design and R&D centres located in India, the UK, the US, Italy and South Korea. With a focus on engineering and technology-driven automotive solutions that cater to the future of mobility, the company’s innovation efforts are centred on developing pioneering technologies that are sustainable and fit for the evolving market and customer aspirations.
The company is a pioneer in the electric vehicle (EV) transition in India and is driving the shift towards sustainable mobility solutions by developing a tailored product strategy, leveraging synergy across the Group companies and playing an active role in engaging with the Government of India in developing the policy framework.
With operations in India, the UK, South Korea, Thailand and Indonesia, Tata Motors markets its vehicles across Africa, the Middle East, Latin America, South East Asia and SAARC countries. As at March 31, 2024, Tata Motors’ operations include 90 consolidated subsidiaries, two joint operations, five joint ventures and numerous associates accounted for under the equity method, including its subsidiaries, over which the Company exercises significant influence.
About Jamshedpur FC
Jamshedpur Football Club was incorporated in 2017 and is a wholly-owned subsidiary of Tata Steel Limited. The club plays at the highest level of the Indian football ecosystem, the Indian Super League (ISL), with a vision to produce the best players for the club and country and develop the community it works with. Jamshedpur FC won the ISL League Winners’ Shield during the 2021-22 season, its first-ever trophy and became the third club to win the League Winners’ Shield after FC Goa and Mumbai City FC. Since its inception in 2017, Jamshedpur FC has averaged an impressive attendance of around 20,000 per match in the ISL, making it one of the highest attended football clubs in the country.
Jamshedpur FC is the only club in India to have its own stadium, located at the JRD Tata Sports Complex in Jamshedpur. The club also has exclusive training facilities for its senior and youth teams, setting a high standard for infrastructure in Indian football.
Jamshedpur FC has a robust youth development, grassroots and coach education programme, in which it has achieved great success and commitment. The club has established 9 football schools in Jamshedpur with over 800 children participating and another 5000 more participating through football festivals across the state of Jharkhand. The programme has also been made possible through a collaborative effort with Tata Steel Foundation’s 25 football training centres in the Kolhan region of Jharkhand where over 2500 children are trained regularly. The club’s commitment to the development of football in the region also included the creation of 200 coaches in the region through various coach education programmes.
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