Last week, Apple unveiled its long-awaited iPhone 16 series, designed around its artificial intelligence software, Apple Intelligence.
Early pre-order data from BofA Global Research revealed a global decline Shipping times for iPhone 16 Pro models compared with last year’s 15 Pro models, starting Monday, three days after the company began accepting preorders.
The average shipping time for the iPhone 16 Pro is currently 14 days, down from 24 days for the iPhone 15 Pro last year, the data showed, while the 19-day shipping time for the iPhone 16 Pro Max compares with 32 days last year.
“The key factor is the lower-than-expected demand for the iPhone 16 Pro series… the main selling point, Apple Intelligence, is not available at launch alongside the iPhone 16,” said Ming-Chi Kuo, an Apple analyst at TF International Securities, in a blog post.
Apple Intelligence is coming to the U.S. version in English in beta next month and other versions next year, which could make some customers hesitant to upgrade to the 16 series. First-weekend pre-order sales for the iPhone 16 Pro and Pro Max models fell 27% and 16%, respectively, according to Kuo’s estimates based on each model’s lead time and production plans. However, BofA analyst Wamsi Mohan noted that shorter shipping times could also be a factor in improving supply chains for Apple’s Pro models. Last year’s shipment of the iPhone 15 Pro Max was impacted by supply issues with the tetraprism lens.
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