A body style that is gaining ground among several of them is the coupe, with Citroën and Tata Motors Mahindra & Mahindra is already launching SUVs with the distinctive swept-back roof design feature that has so far been found mainly on luxury vehicles. Mahindra & Mahindra is exploring a coupe version of the XUV7OO SUV and also in its electric vehicle lineup, while Volkswagen and Renault have coupe SUVs in their plans for India, people familiar with the matter said.
Luxury car manufacturers Audi, Mercedes-Benz, Jaguar Land Rover and Porsche Coupe SUVs are now on sale in India.
Buyers often prefer sleek SUVs that stand out among the usual boxy designs, industry executives said.
The coupe versions represent a fusion of style and versatility, appealing to consumers who want the robustness of an SUV with the elegant design of a coupe.
‘Attractive prices’
“SUV coupes are a growing subset, underlining the increasing demand for lifestyle vehicles that are sporty, high-performing and yet practical,” said Santosh Iyer, Managing Director and CEO, Mercedes-Benz India.
Tata Motors is entering the mid-size SUV segment, where it has not been present so far, with the coupe-styled Curvv, which offers buyers the option to choose between electric, petrol or diesel drivetrains. The mid-size SUV segment is the fastest-growing passenger vehicle segment and held a 16% share of the industry’s total volumes last fiscal. The launch price of Rs 17.49 lakh for the electric variant, “we are offering price parity on an EV with other similar mid-size SUVs on ICE (fossil fuel),” a spokesperson said. French carmaker Citroen launched the Basalt, its coupe SUV, earlier this month in India at a starting price of Rs 7.99 lakh, which its brand head for India, Shishir Mishra, called a “very attractive” price.
German luxury carmaker Audi is seeing a surge in demand for Sportback or coupe body styles for both the Q3 and Q8. “The Sportback body currently has a 25-30% share in its model range,” said Balbir Singh Dhillon, director, Audi India.
Disclaimer:
The information contained in this post is for general information purposes only. We make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the post for any purpose.
We respect the intellectual property rights of content creators. If you are the owner of any material featured on our website and have concerns about its use, please contact us. We are committed to addressing any copyright issues promptly and will remove any material within 2 days of receiving a request from the rightful owner.