Sugar.fit, a health technology A startup focused on managing and reversing type 2 diabetes and prediabetes has announced cricket legend Sachin Tendulkar as its brand ambassador and strategic investor.
The partnership aligns Tendulkar’s commitment to fitness with Sugar.fit’s mission to revolutionize diabetes care.
Sugar.fit offers science-backed, data-driven, and evidence-based solutions to help people better manage their health and reduce their dependence on medications.
A holistic approach to diabetes care
Sugar.fit has developed a unique digital health experience designed to provide comprehensive care for people with diabetes. The startup claims that its online platform has more than 51,000 paid subscribers under the guidance of more than 100 doctors and more than 300 trainers.
It also claims that 90% of its users have experienced a reduction in blood sugar levels, and many have reduced their dependence on diabetes medications.
The association with Tendulkar is expected to boost the company’s mission and enhance its reach across India.
Subscribe to our newsletter for a daily summary of the startup ecosystem.
What did Sachin Tendulkar say?
“Sugar.fit is a brand that shares my vision of a healthy and fit India. Its aim to change the way people perceive diabetes and help them take preventive or even curative care will certainly help combat the diabetes that affects to millions of people in India, and I am really happy to be a part of their mission along with Sugar.fit, I hope to inspire people to make changes in their lifestyle that can lead to a healthier India,” said Sachin Tendulkar.
Launches of new products to complement care
To further support its holistic approach to diabetes management, Sugar.fit has introduced a range of health products. These include atta (flour) for sugar control, rice for sugar control, protein powder for diabetes, juice for sugar control and vinegar for sugar control.
These products are designed to help people better control their blood sugar levels and improve overall health, benefiting not only people with diabetes but entire families.
“We are deeply honored to welcome Sachin Tendulkar as our brand ambassador and equity partner. His unwavering commitment to fitness and healthy living resonates with our mission. At Sugar.fit, we see the struggles of those fighting against diabetes every day, and it is our passion to help them regain control of their health, with Sachin by our side, we believe we can inspire more people to take charge of transforming their lives,” said Madan Somasundaram and Shivtosh Kumar, co-founders of Sugar.fit.
Disclaimer:
The information contained in this post is for general information purposes only. We make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the post for any purpose.
We respect the intellectual property rights of content creators. If you are the owner of any material featured on our website and have concerns about its use, please contact us. We are committed to addressing any copyright issues promptly and will remove any material within 2 days of receiving a request from the rightful owner.