Forget LV and Chanel, Gen Z’s handbag preference includes THESE labels

Image credit: @coach Instagram

It’s okay to wear dresses and skirts, but only until you have a bag to hold your essentials. Considering the lack of pockets in women’s clothing, choosing the right bag can make or break your day. It’s no secret that good bags are an adorable addition to your outfit, and if you’re Gen Z, big brands like Louis Vuitton and Chanel They are certainly not enough for you.

Now that handbags have been out of fashion for a while now, shoulder bags and mini clutches have Gen Z in their grip right now. Below are some brands that have certainly been able to tap into the Gen Z market:

Coach

The once mom-approved bag has now become a must-have item for Gen Z. After revamping its collections, Coach’s printed bags have become a holy grail of sorts and an important milestone for all Gen Z girls.

Kate Spade

Kate Spade is pretty much a household name at this point. In fact, it might just be any woman’s first “big girl” bag. They’re easily accessible, reasonably priced, and feature top-notch craftsmanship. The classic collection is, of course, timeless, but their seasonal releases are always good.

Jacques

Fast becoming another Chloe and Miu Miu, Jacquemus is a trendsetter, and how! With its Chiquito bag taking over the streets like no one else, it’s fair to say that Jacquemus, with its fun colours, is taking the fashion scene by storm.

Tory Burch

No handbag collection is complete without a Tory Burch. Another mid-range brand, their handbags and crossbody bags are a force to be reckoned with.

Marc Jacobs

Marc Jacobs, a pioneer in the world of fashion, has conquered the market with each new release. It is a must-have for lovers of eye-catching pieces, and its viral “tote bag” is one of its strong points.



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