In early internal conversations at OpenAI, subscription prices of up to $2,000 per month were discussed, the report said, citing a person with direct knowledge of the numbers.
OpenAI did not immediately respond to a Reuters request for comment.
ChatGPT Plus currently costs $20 a month. Hundreds of millions of users use the free version of the model every month.
Microsoft-backed OpenAI is working on a project codenamed “Strawberry” aimed at enabling AI models to conduct deep research, Reuters reported exclusively in early July.
Strawberry includes a specialized form of what’s known as “post-training” of OpenAI’s generative AI models, or adapting base models to hone their performance in specific ways after they’ve already been “trained” on large amounts of generalized data, the report notes.
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The pricing discussions come after media reports said Apple and chip giant Nvidia were in talks to invest in OpenAI as part of a new fundraising round that could value the ChatGPT maker at over $100 billion. The AI startup behind the popular ChatGPT app said last week that the chatbot had raised more than $200 million. million weekly active users, doubling the number it had last fall.
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