Chouksey, known for his inspiring entrepreneurial journey and achievements in the fitness space, will be participating in a fireside chat titled “Survival of the Fittest: Secrets to Navigating the Fitness Tech World and Building a Strong Business Core.” The session will explore how fitness tech startups can thrive in India’s changing digital economy.
From Bhopal to Pune, from working out to running a startup
Jitendra Chouksey’s story is nothing short of an exercise in strength, determination and strategic thinking. Chouksey began his bodybuilding career at the age of 14 in a small village near Bhopal and transformed his passion for fitness into a thriving startup. Now at the helm of Fittr, he has managed to get the company to raise an impressive Rs 28 crore from Zerodha-backed venture capital fund Rainmatter earlier this year. A self-described “accidental entrepreneur,” Chouksey has built an empire that fuses fitness and technology, making health and wellness more accessible to Indians. His mission? To get 50 million people fit.
To register now, Click here.
What to expect from the session?
- Detailed insights on how health startups can thrive in India’s competitive startup ecosystem, how fitness technology is transforming the way we approach personal health, and how to leverage digital platforms to build online fitness communities. Aspiring founders in this space could benefit from Chouksey’s playbook.
- Key strategies that have enabled Fittr to scale and maintain its momentum in a fast-moving industry will be shared.
- Ideas and insights will be discussed on how to take advantage of the increasing digitalization of healthcare.
- Startup founders, investors, fitness trainers, online digital community managers, health bloggers and influencers – in short, anyone looking to leverage the power of online fitness communities to invest or build their personal brands or startups in this sector – can learn from Chouksey’s first-hand experience.
- The business of creating health content that is trustworthy and safe: Today, there is a growing demand for personalized coaching, workout plans, and nutritional guidance. To meet this demand, there is a rise in platforms that combine health or fitness with education. While information is accessible, not all information available can be trusted, especially when it comes to health. The issue of scientifically verifying any health-related information is paramount, as the absence of testing can pose serious risks to physical and mental health. How does Fittr ensure that it remains relevant in the age of information saturation and also that the information the platform provides is backed by science? With answers to these questions, Chouksey will delve into the depths of Fittr’s health education campaign.
- Fitness Technology Careers: As fitness moves into the digital space, the demand for specialized skills is increasing. From fitness trainers skilled in digital communication to developers building intuitive platforms, the fitness technology industry is creating job opportunities that didn’t exist a decade ago. For aspiring entrepreneurs and tech-savvy fitness enthusiasts, this session will provide a roadmap to understanding how to build sustainable careers at the intersection of health and technology.
- The new era of wearable technology and AI-powered fitness: AI fitness coaches and smart wearables are the norm today, and companies like Fittr are positioned at the forefront of this revolution. Chouksey is likely to comment on the future of fitness technology.
Fitness and wellness as the cornerstones of startup culture
Fitness and wellbeing are becoming increasingly important to startup culture, and this goes beyond business strategy and growth. With founders, employees and investors dealing with the pressures of high-paced, high-stress environments, everyone in the startup world, known for its hustle culture, is inclined to adopt means of staying fit. Personal wellbeing no longer exists in isolation, but affects one’s ability to be motivated for business success, and this makes Chouksey’s session all the more relevant.
Discover the stories that interest you
The conversation with Chouksey is just one of the many forward-looking sessions lined up for the ET Soonicorns Summit 2024, which will be held on September 20 in Bengaluru. Themed “From Resurgence to Resilience,” the summit aims to offer startups a comprehensive guide to navigate the next phase of growth. With a core message encouraging startups to “Recalibrate. Bounce. Reinvent,” the summit will provide practical insights to navigate the challenges and opportunities of the world where a “funding spring” seems imminent.
As part of its broader agenda, the ET Soonicorns Summit 2024, which will take place on September 20 in Bengaluru, will feature other industry stalwarts like Hari Menon, Aman Gupta, Prayank Swaroop, Sangeeta Bavi, Umakant Soni, among others, who will engage in dialogues on the changing financing landscape, building businesses through strategic reinvention, and technologies of tomorrow.
Over 20 sessions, spread across nine thematic tracks and spanning over 20 cutting-edge sectors, will cover critical topics such as scaling through AI, overcoming the funding winter, and addressing the massive opportunities that India offers in sectors such as fintech, software as a service (SaaS), climate tech, clean tech, and electric vehicles, among others. The summit will also witness the launch of the “ET 50 Future Unicorns of Karnataka” report, in collaboration with Tracxn, highlighting the state of Karnataka’s most promising startups.ET Soonicorns Summit 2024 is powered by Phoenix Kessaku and has UpGrad Enterprise as the Training Partner; PolicyBazaar for Business as the Insurance Partner; Bank of India as the Banking Partner; and IGP.com, The Mind and Company, Plum, and Clay Capital as the Donation Partners.
Don’t wait then, Click here to book your ticket now.
For more information on the ET Soonicorns Summit, visit the site website.
To register now, Click here.
Disclaimer:
The information contained in this post is for general information purposes only. We make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the post for any purpose.
We respect the intellectual property rights of content creators. If you are the owner of any material featured on our website and have concerns about its use, please contact us. We are committed to addressing any copyright issues promptly and will remove any material within 2 days of receiving a request from the rightful owner.