One of the great cruelties of life is that many daily delights (a hot latte, a slice of cake) exist at the mercy of the whims of corporate giants, who at any moment can snatch them from our helpless fingers. He Waves and Phishing sticks of my youth were lost to the wind, while other snack recipes were probably changed without our knowledge, our taste buds indicate that something is wrong that we can never prove. Very often we are powerless over our own pleasure.
Take the recent furor against Whole Foods over its signature Berry Chantilly cake, a vanilla cake topped with berries and mascarpone cream cheese frosting. the cake has developed a cult following over the years. Chaya Conrad, now Bywater BakeryShe created the cake in 2005 when she was an employee at Whole Foods in New Orleans. From there, it spread to Whole Foods in the south, especially after Whole Foods employees were displaced following Hurricane Katrina, and eventually became a national hit.
But in late September, rumors began to circulate that Whole Foods, now owned by Amazon, was discontinuing the pie, after TikTok user @mylegalera He said an employee told him the slices were changing. In an attempt to calm nerves, Whole Foods ended up confirming the worst: The company he told USA Today that the cake wasn’t going anywhere, I was just changing the recipe for the slices. “Previously, our Berry Chantilly pie-by-the-slice program varied by store location,” Whole Foods Market said in a statement. “We recently aligned the flavor profile, size, packaging and price so customers have the same high-quality experience in each of our stores.”
What that lineup looked like: Replacing fresh berries with a thick layer of jam which is easier to freeze and ship, was something that many customers saw as a cheapening of a good product.
Unlike my beloved Phish Sticks, the outrage was strong enough for Whole Foods to realize it had to listen. “Customer feedback was clear,” Whole Foods told Axios, confirming it would return the slices to their original form. The company further confirmed this. in a TikTok comment (because that’s how corporate communications work these days), saying that “individual servings are expected to be back to how they were at the end of the week.”
It is easy to become nihilistic when speaking out against wrongdoing in the world; Very often protests, civil disobedience and appeals to senators fail to change anything at all. But this shows that sometimes bullying works.
Okay, yes, putting the berries back on the chantilly cake is not the same as ending US funding for the war or Roe v. Wade back on the books, but we must take our victories where we can get them. Who can we bully next?
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